If there’s any day of the year when you really do have “Permission to Dance”, it is surely International Dance Day on April 29. So, we’re more than happy here at AppleMagazine to learn that Apple will be marking the day in appropriate style, by updating its Fitness+ service with new Dance workouts set to the music of South Korean boy band BTS.
This development isn’t necessarily a massive surprise, given that Apple already had a relationship with BTS. However, it is particularly interesting that users of the fitness and wellness service will be able to learn the actual choreography the band members perform in their videos for such songs as “Dynamite” and “Mic Drop”.
The Dance workouts will begin next week – led by Fitness+ trainer Ben Allen – with the featured songs also encompassing such hits as “Butter (feat. Megan Thee Stallion)”, “Boy with Luv (feat. Halsey)”, “DNA”, and “Life Goes On”. In addition, the band’s music will appear in different workout categories – such as HIIT – over the coming four weeks.
BTS will form part of the new Artist Spotlight sessions that will also feature music from ABBA and Queen, just in case K-pop isn’t ‘your thing’. Still, adding K-pop – and BTS in particular – to Fitness+ makes a lot of sense, given the booming popularity of the genre around the world, as well as the group’s status as one of the strongest-selling acts in the United States in 2021, racking up 2.95 million digital song sales and taking four of the top 10 best-selling singles.
The new Dance content that Apple will be making available from next week will also include a limited-edition award for International Dance Day, and a new workout Collection called “Get into a Groove with Dance”.
Apple Fitness+ is the Cupertino company’s fitness and wellness service built entirely around the Apple Watch. It is designed to be inclusive of the needs and aspirations of those at every stage of their fitness journey, to aid a broad audience of users’ efforts to live more healthily. It is available on a subscription basis for $9.99 a month, or $79.99 a year.
